With the launch of the new URS family of gravel bikes, BMC creates a product range that unlocks a near limitless range in terms of topography, geography, landscape and possibility for all riders. – BMC Switzerland
- Four distinct options with their own unique personalities and characteristics, including; the URS, URS 01, URS 01 LT and the amplified URS LT AMP allows riders to tune their own ride experiences.
- URS takes BMC’s legacy of precision, performance and technology and tunes it to the spirit of exploration, adventure and boundary pushing via perfect compliance, control, functionality and integrated design.
- Opening up that hard-to-reach gravel, the URS goes e with the TQ drive powered URS AMP LT.
“BMC introduces the Unrestricted Family of bikes – one that comes with a built-in worldview geared toward exploration, adventure and time spent in nature. URS rips, URS camps, URS roams, it challenges riders to know unknowns.”
“All too often in modern life, we meditate on all the places we can’t go. All the things we can’t do. The limits, the boundaries, the controls, the stops, the checkpoints and the challenges of navigating an ever-complicated modern world. Empowered by the bicycle, though, we can turn to the natural world and tap our very human instinct to explore and travel. We long to be unrestricted. With URS we designed bikes to charge across boundaries and escape limitations. From geometry and carbon layup, to its beefed-up tire clearance, the URS family offers next level performance, control and functionality in a fun and fully integrated bike that still honors the legendary BMC design language.” – Ulrich Bartholmoes, Ultra Distance and Adventure Athlete
Meet the Family
URS
“The URS offers the purest way to experience unrestricted gravel riding through its perfect blend of progressive geometry, low weight, easy maintenance and host of other features that enhance the ride.”
“The BMC Gravel Fit geometry features a long frame reach paired with short stems for direct and responsive handling. The lower bottom bracket improves traction and stability, while the 69.5 ° head angle inspires confidence when the terrain gets steep.”
- Progressive geometry, lightweight, integrated, easy to maintain
- Seamlessly integrated Downtube storage with a purposefully designed bag, for all of those ‘Oh shiiii*’ moments
- Expanded tire clearance: up to 47mm measured (spec’d with 44mm tires) for added control and improved comfort on those long adventures
- Universal Derailleur Hanger (UDH) dropouts for optimized shifting
- Robust rugged design elements: frame, downtube and dropout protection, never worry about root or rock strikes again
- Ample mounting points: Fork mounts, fender and rack mounts, top tube mounts, answering all your exploration storage needs
- D- Shape seatpost – dropper compatible and D-Fender compatible, no one likes a soggy bottom
- Now in 5 sizes to fit the widest range of riders (xs, sm, med, large, xl) allowing riders to find their best fit
URS 01: Suspension and Integration = A New Realm of Gravel
“The URS 01 is for riders who want or need the next level of performance and gravel specific suspension, offering all the torsional stiffness of its sibling’s fully rigid frame thanks to its dual -guide design.”
“The bike’s unique MicroTravel Technology (MTT) seatstays featuring XCell damping technology, an innovative and exclusive material that delivers a natural suspension feel with virtually no weight penalty. Our MTT seatstays can be configured to individual rider weights and riding styles by using the different damper densities.”
“The 01 also includes the addition of the ICS MTT Stem. Employing Redshift’s tried and tested ShockStop technology paired with innovative Swiss engineering to create a finely crafted suspension stem that’s perfect for when the exploration takes you into the great (or not so great) unknown. Enjoy more control, more speed and less muscular fatigue while experiencing more adventure, more freedom and near-limitless range . As with all BMC ICS cockpits, the ICS MTT Stem provides stealth cable routing, but delivers up to 20mm travel.”
“Completing the rugged off-road capabilities, the included X Bottle cages are the side-loading bottle holders that you want holding your precious fluids securely when you’re overlanding through the wilderness. Is it truly an all-terrain vehicle if it doesn’t have multiple mounting points the ultimate in storage flexibility? ”
The URS 01 LT: For all you can ride
“Take it even further. Be bold. Underbike. Charge harder. The URS 01 LT elevates the riding experience even further with the addition of the MTT Suspension Fork and expands the bike’s range, opening up a world of gravel riding possibility.” See JOM’s review of the original BMC URS LT HERE.
MTT Suspension Fork x HiRide:
- Suspension Fork with a wide range of adjustments in a completely integrated package
- 20mm of plush travel
- Customizable – dial in suspension to suit terrain and rider weight
URS AMP LT: NEW! More power, more fun, more adventure
“First of its kind, the already rad URS LT adds the market leading TQ HPR50 drive unit. The result is a bike made to tackle anything the gravel revolution throws at a rider. The URS AMP LT looks, feels and sounds like its classic family members- boosted! Forget those out of reach areas, regardless of constraints, the URS AMP LT blows open those doors to a new frontier of gravel.”
“The best-in-class TQ HPR50 is silent, lightweight, powerful and has a natural ride feel, with up to 300 watts of peak power, it’s the most enjoyable gravel ride you could ever experience.
Size, Availability & Prices
- URS, URS 01, URS 01 LT and URS AMP LT are available in xs, sm, med, large, and xl
- Available from participating retailers from August 2024
Models and Prices:
- URS 01 ONE – SRAM RED XPLR AXS / SRAM XX SL Eagle Transmission – €11.999
- URS 01 THREE – SRAM Force XPLR AXS / SRAM X0 Eagle Transmission – €8.499
- URS 01 FOUR – SRAM Rival XPLR AXS / SRAM GX Eagle Transmission – €5.999
- URS TWO – SRAM Apex XPLR AXS / SRAM X1 Eagle AXS –€4.499
- URS THREE – SRAM Apex 1 / SRAM Apex Eagle – €3.799
- URS 01 LT ONE – SRAM Force XPLR AXS / SRAM X0 Eagle Transmission – €8.999
- URS 01 LT TWO – SRAM Rival XPLR AXS / SRAM GX Eagle Transmission – €6.499
- URS AMP LT TWO – TQ-HPR50 – SRAM Force XPLR AXS / SRAM X0 Eagle Transmission – €9.999
Additional Photos of other BMC URS Models
Learn more at the BMC Website