Panaracer was founded on March 10, 1952, as the National Tire Corporation.
“For the past 70 years, we have been the sole bicycle tire company in Japan uniquely dedicated to manufacturing bicycle tires. Throughout this history, our focus has been to create products that reliably perform at the highest levels for all categories of cyclists. Our market reach goes far beyond Japan to many corners of the world—we’re truly a global enterprise.”
RyoiCHI Yamato, President and Representative Director for Panaracer corporation adds, “two years have passed since the Covid-19 virus began to spread throughout the world. The cycling industry has rapidly adapted to meet the business demand created by the pandemic. These demands on the market are in part due to the realization that society needs to lower its carbon footprint and the bicycle is the perfect way to achieve that goal. Within these challenges, we are striving to meet consumer and partner demands as quickly and efficiently as possible.”
“To commemorate our 70th anniversary, we have adopted the theme of “Encountering Uncharted Paths.” We will be sharing our thanks to our cycling community by activating an anniversary “Encountering Uncharted Paths” campaign on our website throughout 2022. We will be introducing exciting new products in conjunction with events that will encourage cyclists to discover new roads, trails, friendships, and vistas while cycling. Information regarding these anniversary events will be posted on our website in the near future. We hope you will join us by participating in these cycling activities.”