“In our pursuit of creating the best performing wheels on the planet, we won the lottery. We not only achieved this goal, but found a way to lead the industry and better the planet we love.” – https://forgeandbond.com
“Humans inhabit one planet, with finite resources, yet we continue to produce and manufacture with reckless abandon and little regard for future consequence. It’s not sustainable or respectful. We must do better with the decisions we collectively make. In our pursuit of creating the best performing wheels on the planet, we won the lottery. We not only achieved this goal, but found a way to lead the industry and better the planet we love.”
F+B 25 GR, Grit and Grace
“LIGHTWEIGHT PERFORMANCE GRAVEL WHEELS FOR WHEN YOU WANT TO GET HIGH QUICK AND COME DOWN EASY.”
Forge & Bond F&B 25GR Gravel Wheels: Sea Otter 2023
Alternative Video Link for those reading via email subscription.
In this video, JOM of the Gravel Cyclist crew visits the all-new company, Forge & Bond at the 2023 Sea Otter Classic. Many thanks to Travis of Forge & Bond, who also supplied the photos for this video.
Continued from Above:
WASTE NOTHING
“It’s in our blood. The spirit that drives us through work, and play. Inspired by our manufacturing process to create a circular economy where we waste nothing, not only in materials, but also resources and time. FORGE+BOND is here to challenge and inspire others to do the same. Yes, it’s environmentally responsible, but also provides an opportunity to listen, reimagine, create, change. Time and the planet are our most valuable commodities.”
Built for Comfort
“The F+B 25 GR has unmatched compliance and damping. It’s a long, hard road but don’t shy away from staying in the saddle and letting it buck.”
Built for Speed
“Keeping it real, keeping it simple: fast, light, and efficient.”
Built for the Environment
“FORGE+BOND’s return to fun policy: one’s trash is another’s treasure. Nothing wasted, nothing unused. Use and abuse it; don’t worry, we’ll keep you rolling!”
Learn more at the Forge & Bond Website
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Links of Interest:
- Forge & Bond Website
- Gravel Bike Tyre Pressure Guidelines
- Tailwind Nutrition (JOM’s choice of on-the-bike hydration)
- Gravel Cyclist’s Route Library
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