SOC 2019: Ritchey Swiss Cross 25th Anniversary CX / Gravel / All-Road Bike

“Co-founders Frank Yohannan and Lou Rudolph hosted the inaugural Laguna Seca Challenge on April 6 & 7, 1991. There was a total of 350 athletes and 150 spectators. Today the event hosts over 9,600 athletes and 72,500 fans. In 1993 the event was renamed the Sea Otter Classic and is now universally regarded as the world’s premier cycling festival.” – Sea Otter Classic

The Sea Otter Classic also hosts the world’s largest consumer bike exposition in North America. The Expo holds hundreds of vendors who display new products, distribute free samples, and offer great bargains. The four-day, action-packed festival includes racing across a variety of disciplines, non-competitive rides, bike demos and much more.

ritchey swiss cross 25th anniversary edition

Ritchey Design has launched a new version of their venerable Swiss Cross, honoring the 25-year involvement of Thomas Frischknecht with Ritchey, and for whom the bike is named. Featuring a limited edition colorway, only 100 of these special bikes will be available worldwide.

ritchey swiss cross 25th anniversary edition

In the video below, Fergus of Ritchey Design runs us through the standout features of the 25th Anniversary Swiss Cross.

Ritchey Design

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